Meet the Assisters
Jude Johannesen

Jude Johannesen

Jude Johannesen

Executive Director, Client Partners at Publicis Worldwide

Jude is an experienced leader in client service, strategic development and the management of advertising accounts for global, national and local brands, government projects, corporates and FMCG. She has a focus on collaborative enterprise, bringing cross-functional teams together who are committed to integrating strong strategic thinking with creative ideas that deliver business results. More than anything Jude is a driver of change with a passion for social conscious projects that tackle challenging and often contentious issues aimed at provoking a broader cultural shift.

Career & Background

What inspired you to do what you are doing now?

Having the ability to use my skills to influence positive behaviour change. I’m driven by a passion for tackling social challenges head on. My work gives me the opportunity to make a difference.

What was your journey and where are you headed in your career right now?

Your favourite food for thought


  • Becoming by Michelle Obama
  • Vital Voices by Alyse Nelson – I haven’t read this yet – it’s on back order, but I can’t wait
  • The Drovers Wife by Leah Purcell – an iconic story of resilience

More Podcasts / Thought Leaders

  • Brene Brown – One of the best behavioural scientists of all time
  • Cindy Gallop – I use to work with her at BBH, she is incredible
  • Fiona Leeming, Executive Creative Director at Honey Communications

What drives and inspires you

What are your core values?

  • Integrity
  • Making a difference
  • Trust

Who is your biggest inspiration and why?

I’m assuming a few have nominated Jacinda Adern. I admire absolutely everything about this woman. She is strong, resilient, real and deeply connected with everyday people. She gets people and fearlessly leads with intelligence and humility.

You as a Mentor

Why have you decided to become a mentor?

I was fortunate to have several mentors when I first started in the industry. I sincerely hope I can support and guide someone in the same way they did me. Selfishly I’m also looking forward to learning from my mentee. There’s nothing like learning through fresh eyes.

What are the top 5 skills or qualities you bring to mentoring?

  • Collaborative
  • Intuitive
  • Looking for potential
  • Passionate
  • Supportive

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Ready to be a part of Assisterhood as a Mentee?

We are the fastest growing mentorship program in Brisbane – and we’re only just getting started! Let’s shoot for the stars – together!