Clare is a seasoned marketing professional with over 15 years of experience in the industry. She currently works as the Group Director of Technology and Transformation at EssenceMediacom, an intrapreneurial role where she is responsible for delivering change projects, using technology to make the day to day of advertising simpler, cleaner, and clearer.
Career & Background
What inspired you to do what you are doing now?
I’ve always had a passion for advertising, since being a child and flicking through the channels watching ads rather than content when it felt like there was nothing good on TV. My current role didn’t exist 5 years ago, and a wise mentor once told me, your next role probably doesn’t exist yet either. This is where I am happiest, exploring or creating something new and solving problems along the way.
Could you tell us a bit about your professional background and where you are headed in your career right now?
Your favourite food for thought
- Belonging, The key to transforming and maintaining diversity, inclusion and equality at work
- Hacking marketing
- The magic of tiny business
Podcasts / Thought Leaders
- Change management – anything by Tim Creasey
- The agile toolkit podcast
- Build with Maggie Crowley
What drives and inspires you
What are your core values?
- People first and kindness
- Exploration and always be learning
- Achievement – lets get stuff done!
Who is your biggest inspiration and why?
Wow this is a big question. I am inspired by lots of different people, my Mum (thanks Mum), previous leaders and mentors. Plus I find inspiration can be found in the most unexpected places, if you pause and really listen – you never know when you are going to have a $10K conversation!
You as a Mentor
Why have you decided to become a mentor?
I find mentoring incredibly rewarding and have a real delight for giving back to the industry. In recent years I have volunteered for various initiatives aimed at empowering women. I strongly believe in leaving things better than I found them and am motivated by enabling others to succeed.
Last year I volunteered for Tech Girls Are Superheroes, a non-profit organization that encourages girls to pursue careers in STEM. I have also supported the B&T Women in Tech Awards through judging and mentoring nominees, helping to identify and recognise women who are making a difference in the industry.
I’m genuinely looking forward to reconnecting with old friends and to meeting new ones through the Assisterhood initiative. Thank you for having me!
What are the top 5 skills or qualities you bring to mentoring?