Meet the Assisters
Georgia Ball

Georgia Ball

Georgia Ball

Brand Partnerships Director, SoPost

Georgia is currently working as Brand Partnerships Director at SoPost. She started her career in digital at a London based tech incubator and since then she's worked both agency side and within startups designing and implementing growth strategies. She was also the first Brisbane Chapter Director for Interactive Minds. When she’s not working, she and husband Dave are usually hanging out together, entertaining family and friends, planning their dream renovation or chasing their twins, Lily and Henry.

Career & Background

What inspired you to do what you are doing now?

I love building high performing teams and tackling the challenges of growing out a new market. In my current role I get to enjoy some of the best aspects of building a startup with the support of an established, global company.

What was your journey and where are you headed in your career right now?

I started my career in digital at a London based tech incubator and since then I’ve worked both agency side and within startups designing and implementing growth strategies. Prior to starting at SoPost, I was General Manager at Vivo, a local digital agency that builds custom digital products for clients like National Storage, Diabetes Australia, UQ, QUT, Poolwerx, Jetts Gyms and Spicers Retreats. While I was at Vivo, I was also the first Brisbane Chapter Director for Interactive Minds. Now at SoPost, I’m heading up our operation in Australia as we start to scale up in APAC and growing our client base with brand partners like Aesop, Tom Ford, Clinique, Lancôme and L’Occitane, among others.

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Your favourite food for thought

Books

Playing Big // Tara Mohr
I found this book incredible when it comes to overcoming internal barriers so that you can connect with your own intuition and operate at your best.

Lean In // Sheryl Sandberg
I remember reading this earlier in my career and realising I was subconsciously doing what a lot of women do in holding back from their careers.

Women, Work & the Art of Savoir Faire // Mireille Guiliano
Mireille Guiliano is a former exec of luxury brand LVMH and CEO of Veuve Clicquot in the States. She wrote the book she wished she had had starting out in career.

Podcasts / Thought Leaders

Add to Cart // Nathan Bush
Anything Brené Brown
Zoey Foster Blake

What drives and inspires you

What are your core values?

  • Authenticity
  • Compassion
  • Integrity
  • Leadership
  • Respect
  • Vulnerability

Who is your biggest inspiration and why?

I draw inspiration from lots of places, there’s not a single person that I look to. Some days it’s a podcast, other times it’s conversations with close friends.

You as a Mentor

Why have you decided to become a mentor?

I’m such a big supporter of this program. I’ve never had formal mentors but believe there is so much potential to be unlocked when we champion each other. I’m honour to have the opportunity to play a role in doing that in some small way.

What are the top skills or qualities you bring to mentoring?

  • Direct
  • Empathic
  • Nurturing
  • Respectful
  • Willing to be vulnerable

female mentorship brisbane

Ready to be a part of Assisterhood as a Mentee?

We are now up and running in QLD and VIC – and we’re only just getting started! Let’s shoot for the stars – together!

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