Tiffany Simon
Client Partner
With 12 years in the PR and communications industry, Tiffany is a skilled storyteller, team leader and earned media strategist who has worked with some of the most renowned brands across the corporate and consumer sectors.
With both in-house and agency experience, her work focused on leveraging earned creative ideas to drive brand awareness and advocacy across a range of channels including social media, creative, branding, earned media, influencer engagement and events and activations.
Career & Background
What inspired you to do what you are doing now?
I love storytelling and PR allows me to do that everyday. I’m inspired by all the people I get to meet and not only hear their stories, but have the privilege to share them with the world as well.
Could you tell us a bit about your professional background?
I have 12+ years in PR and communications, having worked across both agency and in-house roles. I’m really excited at the moment by earned creative and integrated campaigns, bringing the best of creative, design, social, influencer marketing, events and PR together to create large-scale campaigns that deliver on brand awareness on getting audiences’ attention.
Your favourite food for thought
Books
- Diary of a CEO
- The Squiz
Podcasts / Thought Leaders
- The Daily Stoic – it will teach you to be less emotionally attached to outcomes and separate yourself from your work life
- Big Magic, Elizabeth Gilbert – this is my go-to whenever I’m stuck and want to remind myself why I love being in a creative industry
- Range, David Epstein – a great book about how we’re more than just one thing when it comes to work
What drives and inspires you
What are your core values?
- Balance
- Fun
- Integrity
- Kindness
Who is your biggest inspiration and why?
My grandma was my biggest inspiration, because no matter how hard life got she could always laugh and smile about it and taught me not to take things too seriously.
You as a Mentor
Why have you decided to become a mentor?
I’m excited to share some of the experiences I’ve gathered over the years in the hopes they might help someone else, and also learn from all the fresh amazing new talent in the industry
What are the top 5 skills or qualities you bring to mentoring?
- Confident
- Optimistic
- Present
- Resilient
- Supportive
Ready to apply?
The best time is right now. Take a chance – you never know where an Assisterhood mentor can take you.