
Neha Sen
Group Executive Director - Marketing, Experience & Innovation, Acumentis
An intrinsically motivated C-Suite leader with a proven ability to deliver unprecedented revenue results through strong business acumen, innovation and operational reform driven by industry-leading best practices, data analysis and comprehensive research at local, national, and international levels. Passionate about boosting financial performance through a customer-centric approach, effective pricing, cost containment, organisational restructuring and cross-functional team leadership with HR, finance, customer service, business development, sales, administration and marketing teams working towards one clear goal. Fostering an environment of growth and career development for the team sits at the core of operational performance to achieve results.


Career & Background
What inspired you to do what you are doing now?
I’ve always been drawn to people and problem-solving—probably because I grew up with parents who are doctors and were always helping others. But I knew the medical route wasn’t for me. So, I thought, “What’s a fun way to make a difference while flexing my creativity and love for design?” And here I am!
Could you tell us a bit about your professional background and where you are headed in your career right now?
My background is all about brand, marketing (both traditional and digital), and crafting great customer experiences—all powered by tech and data. As for where I’m headed? Somewhere at the crossroads of sustainability, carbon, and cutting-edge tech, with a sprinkle of innovation for teams along the way!
Your favourite food for thought
Books
Holy Cow – a beautiful read to put yourself outside your comfort zone
Happiest Refuge – Anh do – puts things in perspective and a great read for a survivor!
Podcasts / Thought Leaders
Squiz Today – for all things news, stories and fun!
What drives and inspires you
What are your core values?
- Authenticity
- Growth
- Health
Who is your biggest inspiration and why?
My mum is my biggest inspiration—she’s crazy smart, endlessly resilient, and always full of empathy. She somehow manages to do it all, and I’m constantly in awe of her!
You as a Mentor
Why have you decided to become a mentor?
A great way to give back while keeping an eye out for the hottest new talent around!
What are the top 5 skills or qualities you bring to mentoring?
- Collaborative
- Confident
- Great listener
- Intuitive
- Resilient

Ready to be a part of Assisterhood as a Mentee?
We are now up and running in QLD, VIC & NSW – and we’re only just getting started! Let’s shoot for the stars – together!