Nicole Flinton-Ferraro
Executive General Manager at FleetGuru
Nicole is the Exec GM at FleetGuru, an AI-powered platform transforming the fleet industry. Her remit, to drive the next wave of growth across ANZ and the global stage.
Prior to this, Nicole spent a decade as the Chief Experience Officer at two of the country’s most awarded full-service agencies leading CX, UX, and service design teams. Before making the move to agency side she built a proven track record of scaling large-scale personalisation programs and high-performing Customer Marketing teams at Bupa and AGL.
After 17 years working in Sydney and Melbourne, Nicole is now based on the Gold Coast. She is a firm believer that exceptional work happens when you’re actually calm enough to think.
As a mentor, she has a knack for seeing peoples superpowers, even if they haven’t seen them yet.
Career & Background
What inspired you to do what you are doing now?
I had been working in full-service agencies for 8 years, driving strategies for brands that weren’t my own. I wanted to spread my wings and take on a challenge like no other I had done before. Bringing all my skills together to drive real impact, whilst (and most importantly) finding a new balance for myself personally.
What was your journey and where are you headed in your career right now?
I don’t have the traditional agency or client side background upbringing. I have worked long stints in both camps having had the privilege of working on, or for, some of Australia’s leading brands, always with a focus on CX and the role tech and data play in enabling it. My roles have always been in Marketing, CX, Strategy with a focus on cultural and commercial leadership for the organisations I have worked for.
Your favourite food for thought
Books
- Start with Why – Simon Sinek
- The Desire Map – Danielle LaPorte
- The Let Them Theory – Mel Robbins
What drives and inspires you
What are your core values?
- Authenticity
- Balance
- Growth
You as a Mentor
Why have you decided to become a mentor?
Coming up through my career I have always been blessed with leaders that truly saw me and what I was capable of. It’s that kind of support that gave me the space to take risks, to go beyond my ‘role’. Those leaders propelled my growth. I have always been very aware of that and eager to give back. Luckily enough, one of my superpowers that I am most proud of, is that I too see people. I see their knack, even if they don’t yet. Mentoring talent is a privilege, and I will always take the opportunity to do it when I can.
What are the top 5 skills or qualities you bring to mentoring?
- Direct
- Honest
- Intuitive
- See potential in others
- Nurturing
Ready to apply?
The best time is right now. Take a chance – you never know where an Assisterhood mentor can take you.